Possibly, if we asked to him any webmaster or responsible for a Web site, its fundamental ambition is to appear in finders in the TOP10. In order to reach this objective, much can be made, according to the last developments with respect to the architecture of motors search, particularly Caffeine, the motor of Google. Many blogs and experts in CATHEDRAL are asked if this new form to organize the information supposes the aim of the CATHEDRAL. We think that it will not be thus, but what if we will need it is to adapt the habitual strategies of CATHEDRAL to Web 2.0. We can make the following thing to work in the positioning Web of ours websites. Of its page works in the optimization of the source code.
Not only it is necessary to discard the existence of any type of errors in links, but to make sure that their robots.txt and his sitemap works as is wished. An error in sitemap, for example, could have consequently not to appear in the searches. Esfurcese in the accessibility, not only as far as experience of the user. He is not equal indexing of a page of the dominio.com/index.htm style that dominio.com/directorio/directorio2/index.htm. The more close it is of the root directory, the more chances has of being indexed by the finders. Esfurcese in the structure of its site. Keywords always agrees to have a page dedicated to each one of the more important, and the URL of the same would have to include these key words, for example dominio.com/palabra-clave1.htm, that is to say, if it is a phrase, separating the words with script of means.
Asegrese of which there is sufficient links internal to these pages, for example with the inclusion of a bar of lateral navigation. Esfurcese in tags and the images. Google is successful reading puts-tags of the images, for example description and Alt text (the text that leaves when we supported mouse on the image or does not finish loading). Of equal way, tags of head of the site is important to complete all the: description, title, key words. It does not overload the pages with scripts (flash, java, action). Although the finders are improving in their capacity to follow connections in java, for example, never he will be advisable to have all the internal liaisons of the site in this language. It validates its site. This will assure to him that on the one hand, anyone, without mattering what navigator uses, or what operating system or resolution of screen uses, it will be able to enter his site without errors, that is to say, all users will see the same. Also, he avoids tracking errors to him, which can verify through the tool of Google for webmasters. Following these simple recommendations, in a moment website will be able to see direct influences in the positioning Web of his. If leaves from the base to have a healthful Web site in the mentioned aspects, when it decides to summon a consultant of marketing in Internet, it will have great part of the smoothed work. If liked east article and wants it to place it in its site, can do it freely, as long as it mentions like source to original Author and source of article