Successful Web Presence And Appropriate Communication:

Kauferportal.de WINS MediAward 2009 Berlin/Regensburg, 22 July 2009 four months after winning the BITKOM innovation award Kauferportal.de was also the MediAward 2009 University of Regensburg and the initiative Vault win. Especially the successful work of the media and the user-friendly website of the Berlin company were awarded high jump – HochschulProgramm for UnternehmensGrundungen – the Bavarian State Ministry for science, research and art the initiative. The criteria for the victory in the category of best Web presence\”included, in addition to technical and design aspects of the site, the communication functionality and the implementation of the business model. Founder and Managing Director of, Robin Behlau, was delighted with the price: we are very pleased to the price it confirmed us in our course so far. Declan Kelly spoke with conviction. For media relations and corporate communications are just in times of crisis, two important key factors for a successful corporate development.\” \”Co-founder Mario coal (24) added: we will focus relevant therefore also in the future on the formation of brand buyers portal and the communication of our customer benefits.\” The MediAward competition held annually since 2002 is committed to the aim to sensitize the young founder of the importance of a professional corporate communications and features examples of a particularly successful media work. Chairman of the jury in the category of best Web presence\”and managing partner of the software company SEWOBE, Eiko Trausch, said this year’s decision: the potential of our business model and successful marketing communication from buyer portal have just convinced us. The user-friendliness of the site was also a major factor. Eventually, however, the approach of the lead marketing is connected with the SME-related business model, a real innovation on the German market.\” The Headquartered at Berlin Gendarmenmarkt conveys requests for over 30 products and services to its more than 1,500 regional dealer since October 2008. Thus, buyer Portal helps in particular small and medium-sized enterprises in the procurement of high-quality products.